About us

Keradom is a MADE IN ITALY Company that for over 10 years has proven itself as a leader in the production of porcelain stoneware, within the worldwide known Italian ceramic industry.

Introducing Keradom's new identity

Celebrating the blending of two historic brands, Keradom and Self Style, our new world is nourished by a new soul to offer an innovative 360-degree approach to the world of ceramics: wall and floor coverings designed to bring spectacular total-looks to interior design.

Our Mission

BUILDING THE FUTURE
Hands rooted in tradition with eyes set on building the future. Keradom is committed every day to creating cutting-edge ceramic products that break away from the traditional use of porcelain stoneware. We stand out for our ability to offer total-look solutions, made up of coordinated floor and wall tiles, enhancing every space with integrated and harmonious design. Building the future also represents our ongoing dedication to researching innovative materials and production techniques that minimize the environmental impact of Keradom’s industrial processes, preserving the environment and the community of the future with a fully eco-sustainable approach, all in the name of quality!

Our values

Quality and innovation

Pursue excellence by improving products, processes and skills, to promote business success. The recognition of the highest quality standards of our products is proof of a successful path and the incentive to always look forward, creating new ideas and products year after year capable of interpreting the demands of the market.

Leave Keradom imprint

Always remaining tied to the tradition of the Sassuolo Italian ceramic pole and the history of the “made in Italy design”, we are constantly looking for a way to diversify and maintain our identity by offering unique products and services that identify us and that customers can easily lead back to Keradom.

Corporate social responsibility

Promote corporate sustainability by activating measures and behaviors in support of the environment, community and territory.

Sense of belonging

Intended as a climate of mutual help and collaboration, sharing of ideas and objectives, transfer of information, of one’s knowledge and skills, search for harmony , partnership and integration between functions. We are committed to growing together through mutual training, being an example to colleagues, team spirit.

Competence

Attention to knowledge, skills and abilities. Keradom gives great importance to issues such as training and self-training, the development of people and their professionalism, involvement and motivation.

Integrity

Transparency, integrity and intellectual honesty are the basis of our profession. We respect the highest ethical principles – and we have the ambition to be an example to the whole sector. The defense of our professional success passes through the ability to always adhere to the highest ethical standards and to make all our activities transparent.

Customer satisfaction

Our work is based on the strong belief that a satisfied customer is the most important evidence of excellent service. For this reason, we are committed, through our sales network, to guaranteeing the highest standards of satisfaction day after day by carefully choosing our partners, also ensuring the satisfaction of the end user.

Our team